icp-discovery
Systematically discover and define your Ideal Customer Profile with firmographic criteria, buyer personas, scoring matrices, anti-ICP signals, and validation methodology.
CMS, document processing, and media generation.
Systematically discover and define your Ideal Customer Profile with firmographic criteria, buyer personas, scoring matrices, anti-ICP signals, and validation methodology.
Analyze competitors, identify positioning weaknesses, and craft sharp differentiators with taglines and tweet-length pitches. Use when entering competitive markets or refining product positioning.
Validate product-market fit through assumption testing, customer discovery, and MVP strategy.
Generate attention-grabbing hooks from 5 investor archetype perspectives to find angles that resonate with different audience motivations.
Build competitive positioning with positioning canvas, competitive wedge statements, and differentiation strategy.
Generate and validate startup ideas through market research, skill-market fit, and iterative refinement.
Creates a comprehensive easy to follow plan for building out a design. Use when creating an implementation plan from a design.
Strategic content planning without expensive tools. 6 Circles Method to find what to write about and prioritize it.
Craft irresistible offers using direct response marketing principles. Includes 7-part offer formula, psychological triggers, value stacking, and risk reversal strategies.
Design high-converting lead magnets and entry points with opt-in mechanisms, traffic strategies, and segmentation.
Write copy that converts. Use for landing pages, emails, sales copy, headlines, CTAs, and persuasive content. Produces internet-native copy that sounds like a smart friend explaining something while deploying proven persuasion principles.
Create viral content frameworks with platform-specific patterns, psychological hooks, and daily schedules that maximize organic reach without paid promotion.
Generate structured landing page copy OR audit existing pages for conversion optimization. Framework-agnostic - adapts approach based on awareness level and offer type.
Community infiltration strategies for Reddit, Discord, and Facebook that won't get you banned. Value-first engagement plans.
Organic traffic strategy orchestrator for zero-budget customer acquisition. Routes to specialized skills for implementation.
Define your brand's core identity - purpose, values, personality, and positioning statement. Creates the strategic foundation that informs voice, design, and all brand decisions.
Create comprehensive Google Ads strategies with campaign structure, keyword research, ad copy, audience targeting, and budget allocation for B2B and B2C advertisers.
Optimize sales page architecture, offer positioning, pricing strategy, urgency mechanics, and checkout flow for maximum conversion.
Find bottom-of-funnel keywords with high purchase intent for any product. Uses Perplexity for real-time search data.
Design viral referral programs with incentive structures, sharing mechanics, tracking systems, and optimization strategies to turn customers into advocates who drive new customer acquisition.
Comprehensive SEO and GEO audit methodology covering technical SEO, on-page optimization, content quality, E-E-A-T signals, and AI citation readiness. Informed by Google's ranking pipeline architecture. Use for thorough content and site audits.
Review and edit copy for grammar, style, and clarity. Works with project style guides or uses sensible defaults. Use when reviewing marketing copy, blog posts, documentation, emails, or any business writing that needs polish.
Optimize for behavioral SEO signals including CTR, dwell time, engagement metrics, and Bing-specific factors.