Use when content must be translated between audiences with different expertise, context, or goals while preserving accuracy but adapting presentation. Invoke when technical content needs business framing (engineering decisions โ executive summary), strategic vision needs tactical translation (board presentation โ team OKRs), expert knowledge needs simplification (academic paper โ blog post, medical diagnosis โ patient explanation), formal content needs casual tone (annual report โ social media post), long-form needs summarization (50-page doc โ 1-page brief), internal content needs external framing (roadmap โ public updates, bug tracking โ known issues), cross-cultural adaptation (US idioms โ international clarity, Gen Z โ Boomer messaging), medium shifts (written report โ presentation script, detailed spec โ action checklist), or when user mentions "explain to", "reframe for", "translate this for [audience]", "make this more [accessible/formal/technical]", "adapt for [executives/engineers/customers]", "simpl