Creates performance-optimized advertising copy for paid campaigns. Generates headlines, descriptions, CTAs, and ad variations following platform-specific requirements. Includes A/B test variants and audience-specific messaging. Supports Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and Pinterest Ads. Use when creating paid advertising campaigns from content.
Creates platform-optimized social media posts from pillar content. Generates variations for LinkedIn, Instagram, Facebook, TikTok, X/Twitter, and Pinterest. Handles hashtags, mentions, CTAs, and character limits per platform. Differentiates between company and personal account styles. Use when repurposing content for social distribution.
Guide users through a structured workflow for writing Product
Generate high-converting cold outreach emails for Riflebird Agency based on micro-audit findings. Use when generating emails for SEO audit outreach, lead generation, or when the user mentions "cold email", "outreach email", "micro-audit email", or Riflebird lead generation.
Generate compelling lead magnet concepts that build lists and convert to paid offers. Use when someone needs top-of-funnel ideas, wants to grow their email list, or asks what should I give away for free. Triggers on: lead magnet ideas for X, how do I build my list, what freebie should I create, top of funnel for X, opt-in ideas, grow my email list. Outputs 3-5 lead magnet concepts with hooks, formats, and clear bridges to the paid offer.
Apply comprehensive brand style guidelines to all project work including UI components, code, documentation, and user-facing content. Use when creating or editing Angular components, HTML/CSS, TypeScript code, writing copy, documenting features, or any customer-facing materials to ensure brand consistency.
Principles and code snippets for designing responsive, accessible websites. Use this skill when building or refining web interfaces.
Comprehensive content marketing skill for creating blog posts, social media content, and SEO-optimized materials. Includes brand voice development, content templates, SEO analysis tools, and social media optimization strategies. Use when creating any marketing content, developing brand guidelines, optimizing for SEO, or planning content calendars.
Generate two distinct, creative, and copyright-compliant ad copy variations based on campaign parameters and research insights. Use when creating advertising text content including headlines, body copy, and calls-to-action. Triggers on requests to write ad copy, create ad text, generate headlines, or develop platform-specific ad messaging for A/B testing.
Write CRPO-compliant therapy copy that connects and converts without pressure tactics. Use when writing service pages, CTAs, hero sections, or any persuasive therapy content. Takes core direct-response principles and applies them to therapy context with 40% tone reduction. NO outcome guarantees, NO urgency tactics, NO testimonials. Maintains empathetic, professional tone while driving action through trust-building and value demonstration. References core direct-response-copy skill but filters all output through CRPO compliance lens.
Design intuitive, accessible, and visually coherent interfaces aligned with brand and product goals.
Comprehensive YouTube content production system that transforms vague video ideas into fully developed concepts with viral titles, compelling hooks, structured outlines, and promotional shorts. Use when brainstorming YouTube video ideas, developing video concepts, creating titles and thumbnails, writing scripts, or planning YouTube shorts. Features proven frameworks from Mark Rober and Aaron Francis for making technical content genuinely compelling.
Automated SEO proposals, keyword optimization, and page prioritization
Manages company social media presence across platforms. Creates content calendars, maintains brand voice, plans campaigns, and coordinates posting schedules. Handles multi-platform strategy and performance tracking. Use for company account social media planning and execution.
Professional resume creation using LaTeX with ATS optimization, quantifiable achievements, and industry best practices. Generates both LaTeX source and compiled PDF with maximum readability for Applicant Tracking Systems.
Proven copywriting frameworks and best practices for creating compelling marketing content across different channels
Designs typography systems including font choices, font sizes, font weights, line heights, and text styles. Creates type scale and defines usage guidelines. Ensures readability and accessibility.
How to author, structure, and manage MDX content for Work (case studies) and Insights (articles). Use when creating new content, updating frontmatter, or ensuring MDX pipeline compliance.
Framework estratégico para criação de conteúdo orgânico de alta conversão em redes sociais (Instagram/Facebook/TikTok/LinkedIn). Use quando o usuário pedir para criar posts, copies para redes sociais, carrosséis, legendas, conteúdo para stories, ou qualquer publicação orgânica. Especializado em conteúdo "scroll stopper" para profissionais (professores, psicólogos, advogados), empresas, influencers e criadores de conteúdo. Baseado em frameworks psicológicos (PAS, AIDA, prova social, autoridade, storytelling).
Creates high-engagement LinkedIn posts optimized for algorithm reach and audience engagement. This skill should be used when users want to write LinkedIn posts, create content for personal branding, share technical insights, promote business/products, or craft career-related content. Handles hook writing, formatting, CTAs, and provides engagement optimization tips.
Analyze competitor advertising strategies, messaging, channels, and performance for marketing intelligence
Use when "tailoring resume", "job application", "CV customization", "ATS optimization", or asking about "resume writing", "career transition", "job description matching"
B2B content marketing - thought leadership, SEO, LinkedIn, blog posts, case studies, and video scripts. Use when creating content strategy, writing posts, or building demand gen assets.
Optimize CTA copy, hero sections, and button text for higher conversions using therapy-appropriate frameworks (PAS, AIDA, BAB). Maintains empathetic, non-salesy tone while driving action. Creates A/B test variations, scores conversion potential, and ensures CRPO compliance. Use when user mentions "CTA", "conversion rate", "improve button text", "more bookings", or asks about improving page performance.
